Orange tabby cat
Beagle
Nova Scotia duck tolling retriever at the beach

Real app. Real pets. Real stories.

Kibble is an AI-powered pet nutrition app that scans food labels and gives personalized scores for dogs and cats. It's actually useful — which means your content writes itself. Show how you use it with your own pet, and your audience gets a genuinely helpful tool.

We run our creator program through SideShift, so payments, contracts, and briefs are handled cleanly. No chasing invoices.

Fair terms. Simple process.

01

Flat rate per video

Clear per-deliverable pricing, set by SideShift based on your experience and reach. No games, no surprises.

02

Free Pro access

Every creator in the program gets Kibble Pro comped. Unlimited scans, unlimited pet profiles, the full experience.

03

Fast payment

SideShift handles payouts within 7 days of content approval. No invoicing, no tax forms to chase, no Venmo requests.

04

Creative freedom

We provide a brief with key points, but your voice is what we're paying for. Shoot it your way — vertical, unpolished, real.

05

Long-term partnerships

Strong performers get first access to future campaigns, new features to showcase, and higher rates as we scale.

06

Usage rights included

We may repost your content on our channels with credit, and use select pieces for paid social. All covered in the standard SideShift agreement.

Four steps. No headaches.

Apply via SideShift

Create a SideShift account and apply to our Kibble campaign. Include links to your top-performing pet content.

Get the brief

If we're a fit, you'll receive the full creative brief with key messages, talking points, and any do's and don'ts.

Shoot & submit

Film your content with your pet, upload to SideShift for approval. We give feedback fast — usually within 48 hours.

Get paid

Once approved, payment processes through SideShift within 7 days. Rinse, repeat, earn more.

What we're looking for.

✓ Love pets (yours or others)

You actually care about pet health and nutrition. This shows in your content. Your followers trust you because of it.

✓ Consistent content creation

You regularly post pet-related content on TikTok, Instagram, or YouTube. Doesn't need to be big — just consistent and authentic.

✓ Honest over hype

Your content feels real, not advertorial. You tell followers when something works and when it doesn't.

✓ iOS user (for now)

Kibble is currently iOS-only. Android is on the roadmap, but for launch campaigns we need creators who can actually use the app.

Ready to partner up?

Apply through SideShift and we'll be in touch within a week. Or drop us a line directly — we read every email.

Apply via SideShift → Email us instead